How Carlo Cisco is creating "AMEX for the next generation"
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What you’ll learn in this episode:
- 1) What he learned from his time at Groupon Japan, helping turn it into one of the company's largest and most successful international markets in just two months
- 2) The problem with most credit card rewards programs today and how he’s filling this gap with SELECT: “The Black Card for Millennials”
- 3) How Carlo solved the chicken and egg problem of a marketplace business model (building up strong merchant partnerships whilst simultaneously growing their consumer user base)
My guest today is Carlo Cisco, he’s a serial entrepreneur who launched his first successful business in college, helping bring thousands of customers to local venues throughout Miami. He has helped build or grow startups of all sizes ranging from pre-development stage startups to Groupon. Most notably, he helped build Groupon Japan, turning it into one of the company's largest and most successful international markets in just two months.
He is currently the Founder & CEO of SELECT, a private membership community and concierge service that provides access to exclusive events, insider pricing and VIP perks at thousands of locations. SELECT partners with top-rated local restaurants and nightlife venues as well as premier global brands in travel, retail, entertainment & more. SELECT's 18,000+ members receive exclusive benefits at over 1.6 million partner locations. SELECT works with numerous leading brands across industries including TAO Group, H.Wood Group, SBE, The One Group, Cole Haan, Bose, IHG, Hyatt, Kimpton, Priceline, Hawaiian Airlines and many, many others.